Work · content, editorial, and marketing programs since 2007
Work
Marketing leader with nineteen years across content, media, social, analytics, design tools, digital agencies, a wildfire crew, and AI. Every stop has essentially been the same job: notice the signal early and get people to care.
Résumé
Current as of fall 2026.
Selected published work
- CloudFactory · White paper · 2026
Manage AI in the Wild: Methods for Successful Autonomy
How autonomy teams handle the edge cases their models haven't met yet. Ghostwritten for CloudFactory's Chief Product & Technology Officer, built from engineer interviews.
- CloudFactory · Client story
Driving the Future: AI in Transit
How MV Transportation used AI across the driver lifecycle to cut year-over-year operator turnover in half.
- CloudFactory · White paper
Healing Healthcare with AI
Methods for measuring and improving care outcomes when AI enters the clinic.
- CloudFactory · Blog · 2025
The Hidden Cost of AI Errors: Why CEOs Need Robust Inference Oversight
Why AI oversight belongs on the CEO's desk, not just IT's, told through failures like Zillow's $881 million write-down.
- CloudFactory · Blog · 2025
6 Hard Truths Behind MIT's Finding That 95% of AI Pilots Fail
Reading past the headline of the most-quoted AI study of the year.
- InVision · Inside Design · 2020
8 outstanding product responses to COVID-19
How product teams rebuilt what they shipped in the first months of the pandemic.
- InVision · Inside Design · 2020
This design leader wants you to know it's possible to balance creativity, health, and fun
A designer-spotlight interview with Aja Shamblee, written in the middle of a crisis.
- InVision · Inside Design · 2020
5G will disrupt product design. Here's what you need to know
What happens to product design when bandwidth stops being the constraint.
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